2nd Annual Purple Parade—A 5k run/walk benefiting Destroy Pancreatic Cancer

May 19, 2018—7:30 am

Sweet Apple Elementary School—12025 Etris Rd, Roswell, GA 30075

Second Annual Purple Parade

Saturday, May 19, 2018

Join your fellow runners and walkers in providing real hope to pancreatic cancer patients in Atlanta. Your participation will help us to accomplish our mission in funding the first-ever Destroy Pancreatic Cancer clinical trial in collaboration with TGen and Piedmont Cancer Institute.

Pancreatic Cancer is the only cancer with a single-digit five-year survival rate; only 9 percent of patients survive five years. But under the care of a clinical trial, survival rates double. We’re on a mission to destroy pancreatic cancer and hope you’ll join us as we celebrate life, while helping the physicians and researchers give more days to those who need it.

The 5k route is considered a fast course for serious runners, but it is also a beautiful route for avid walkers. Purple Parade is a family friendly event, so register your kids, too. 


Sweet Apple Elementary School—12025 Etris Rd, Roswell, GA 30075

Online registration closes on May, 17, 2018 at 6:00pm. You may register onsite. Please bring cash or check. Note: Unfortunately, due to limited quantities, if you register onsite, you may not receive a t-shirt or bag.

Purple Parade Founder

Victoria, at just 14 years old, is proof that passion can accomplish more than we ever dreamed possible. Learn why she wanted to launch Purple Parade.

I am Victoria and Destroy Pancreatic Cancer’s founder, John Couvillon, is my dad. Shortly after he passed away, I decided that I wanted to continue my papa’s work of finding a cure for pancreatic cancer. I came to the conclusion that the most fun and efficient way to raise money for this cause would be to have a fun run. That is how the idea of Purple Parade came to be.

I believe that no child, wife or husband, mother or father, brother or sister, or any loved one should have to lose someone to this horrible disease. Until we work together and take a stand, very few advances will be made in curing this “death sentence.” 

Thank you from the bottom of my heart for your continued support! I can’t wait to see at our second annual Purple Parade on May 19, 2018.



Everything you need to know about race day

Race Day Date and Time: 

Saturday, May 19, 2018

6:30am: Runners can begin picking up their race packets and t-shirts. Please pickup your packet no later than 7:15am.

Note: Runners who register Wednesday, May 16th or later may receive last year’s race t-shirt/bag or be asked to accept a shirt in another size. Those who register onsite may not receive a t-shirt or bag at all due to limited quantities. 

7:15am: Pre-race presentation

7:30am: Race start time

Post race: Awards

Pre-Race Day Packet Pickup:

Runners may register and/or pick up race day packets on Thursday, May 17, 2018 between 4:00 – 8:00 pm.

Big Peach Running Co.

5530 Windward Parkway, Ste. 420, Alpharetta, GA 30004


Sweet Apple Elementary School

12025 Etris Rd, Roswell, GA 30075

Race will be held rain or shine! Everyone’s welcome, but please leave your pets at home. 


Contact Information

We’re here to answer your questions. Please contact:

Jon-Paul Keenan at 404.591.4182 or jkeenan@destroypancreaticcancer.org

Traffic and road closure information for residents and businesses near the race location 

Etris Road will be closed to northbound traffic from Hardscrabble Road to Cox Road and all lanes of Etris Road will be closed from Crabapple Road to Hardscrabble Road starting at 7:20 am. The race will start at Sweet Apple Elementary School at 7:30 a.m. Runners will use the northbound travel lanes on Etris Road for the entire race — running to Cox Road and then back to finish at the elementary school. The southbound lane of Etris Road will be open to vehicular traffic during the race. Police officers will be stationed at key intersections and subdivisions to facilitate traffic flow and safety. Roads will be reopened around 9 am. to 9:15 a.m.

Additional Notes from our Traffic Operations Manager for Homeowners in Subdivisions along Etris Road:
Homeowners in the subdivisions on Etris Rd. can turn and exit towards Hardscrabble Rd. Homeowners that need to come in during the race will use Cox Rd. to enter onto Etris Rd. Please tell the officer on post where you are going. Edenwilde will need to enter/exit via their main entrance on Arnold Mill Rd. Cagle will use Arnold Mill Rd. NB Hardscrabble Rd will detour onto Chaffin Rd. SB Hardscrabble will be closed at Crabapple Rd.

Please give our sponsors a big round of applause!

Thank you for helping us to destroy pancreatic cancer.

Title Sponsor

Presenting Sponsor

Start/Finish Line Sponsor

Gold Sponsor

Race Bag Sponsor

T-Shirt Sponsor

Chandler Foundation

Silver Sponsors

Bronze Sponsors

The Mirgorod Family Fund

Pancreatic cancer is everyone’s fight. 


For those who achieve remission from pancreatic cancer, that’s exactly how they live. Every 90 days, they boldly stare down fear as they walk into the hospital for routine scans.

There’s nothing comforting about having a disease with survival rates moving in the wrong direction. Just this year, pancreatic cancer became the third leading cause of all cancer deaths, and it’s expected to move to the second leading cause by 2020.

For those of us surviving this cancer, we stand for those who didn’t. We refuse to accept that anyone must live life just 90 days at a time. We will destroy pancreatic cancer. Will you join us at Purple Parade?


Our mission is simple—To destroy pancreatic cancer.
Our promise is guaranteed—To fund and advance research that leads to earlier detection and improved treatment options.
Our goal is within reach—To establish Hope and a Plan for all pancreatic cancer patients. The hope comes from the research and clinical trials performed under a true collaborative model. The plan supports today's patients in quickly developing a strategy to win the battle against pancreatic cancer.


  1455 Lincoln Parkway, Suite 350, Atlanta, GA 30346



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Destroy Pancreatic Cancer is a registered 501(c)(3) non-profit organization.

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